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The New PR Toolkit: Strategies for ..., DeLoughry, Thom

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Management number 42118824 Release Date 2026/01/21 List Price $13.20 Model Number 42118824
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The New PR Toolkit delivers proven strategies and tactics for using today's most powerful new online communications tools to strengthen any brand and every stakeholder relationship. Drawing on detailed case studies, the authors offer no-holds-barred assessments and practical guidelines for using e-mail, online newsletters, chat, Web newsrooms, online brand monitoring, and other new tools. Contains a complete blueprint for maximizing the strategic value of communications in your organization.

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10/29/24

CategoryBooks > Reference Books > Educational & Instructional Books
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ConditionNew

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